AaBb
Copywriting and editing
Words that count
Copywriting should connect you with your audience and convert that audience into customers. Turn browsers into believers.
Persuasive Copywriting
Search Engine Optimisation
Fine-Tuned Editing
What I Offer
Persuasive Copywriting
From landing pages and websites to email marketing and microcopy, great copy sells. I’ll ensure your message lands.
Search Engine Optimisation
In a cacophonous digital world filled with AI slop, visibility is key. Never mind ‘SEO-friendly’, I’ll make your site Google’s new BFF.
Fine-Tuned Editing
Website feeling a bit outdated or amateur? Can’t work out why your great product isn’t selling? Let me at it.
Your brand story…
Told right.
During my 14 years of copywriting and brand development experience, I’ve written for tiny startups all the way up to cross-industry giants like Boston Consulting Group.
Wherever your business is at, let’s work together to craft narratives that land, stories that linger, content that converts, and messages that are remembered.
Why Choose Me for Copywriting & Editing
Proven Expertise
14 years of experience delivering top-tier, effective brand storytelling.
Adaptable Writing Style
I can tailor my writing to resonate with any B2B or B2C audience.
SEO Mastery
My writing embraces the cutting edge of SEO practices, including semantic optimisation, intent analysis, and AI search readiness.
Meticulous Editing
My attention to detail ensures error-free content that retains its voice.
Extensive Range
I’m experienced in email campaigns, press releases, interviews, pitch decks, and more.
Tailored Solutions
From tone of voice to target audience, I’ll ensure my words fit your goals.
Diverse Portfolio
I’ve written for dozens of clients, covering topics from fintech to computational chemistry.
Deadline Driven
I hit deadlines without cutting corners. If I make a commitment, I keep it.
Elevate your messaging. Now.
Client History
Household Names
I’ve worked with Boston Consulting Group, The Guardian, The Huffington Post, and dozens more.
100%
Every client I’ve ever worked with said that they’d work with me again and would recommend me to others.
Measurable Impact
Clients report increased engagement, longer session duration, improved conversion rates, and better CTR.
Alex’s ability to ideate, research, plan, and then deliver stellar copy for a variety of different outlets with varying themes and audiences was imperative to our successful organic growth.
Marc Gilbert – Operations Manager at Media Elements Group
